Author Topic: Apple's anti-tracking iOS 14.5  (Read 4670 times)

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Offline Maik

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Apple's anti-tracking iOS 14.5
« on: Tuesday, 27 April, 2021 @ 16:35:22 »
What is Apple’s iOS 14.5 controversial privacy update and what does it mean for you?

IPhone and iPad users are now able to choose whether they want to be block apps from tracking them around the web.

Apple’s new tool is designed to give users more transparency and control over apps that want to track them for advertising.

The latest software update iOS 14.5 - which became available to iPhone users on Monday evening - includes the App Tracking Transparency (ATT) tool.

The tool requires developers wanting to collect data outside of their app to ask for user permission.

But the move has angered tech giants Facebook and Google, whose advertising models are based on profiling users and selling targeted ads at them.